China Taiping UK Marketing Campaign


China Taiping UK has launched several insurance advertisement campaigns which aim to attract potential brokers and direct customers in the European insurance market and to strengthen the brand of China Taiping.


Full page advert will appear in Sing Tao Daily Spring Festival Special Edition targeting local Chinese communities.


A quarter page of advert will appear on Insurance Age throughout 2015 targeting around 15,000 subscribed brokers and 40,000 regular readers.


Additionally, we will be participating the Chinese New Year celebrations in Trafalgar Square, promoting our business and brand through outdoor LED big-screen advertisement.